THE EXPLORATION

  • MATT CLAY

    LASTING HOLD

    MATT CLAY

  • IN ACTION

  • INGREDIENTS

    INGREDIENTS

    Bentonite, Kaolin, Carnauba.

  • WHO IS IT FOR

    Extreme hold, maximum control. Tames thick hair. Matt, natural finish.

"We don't see our product as a piece of packaging, but rather as an object that ignites the start of your day."

  • TEXTURE PASTE

    FLAT HAIR BOOST

    TEXTURE PASTE

  • IN ACTION

  • INGREDIENTS

    INGREDIENTS

    Beeswax, Ozokerite, Mineral Salt.

  • WHO IS IT FOR

    Anyone who struggles with flat, or thinning hair.

"We spent over two years to create five formulations. Back and forth with Italian product designers, testing hundreds of variants."

  • FIRM POMADE

    WET LOOK SHINE

    FIRM POMADE

  • IN ACTION

  • INGREDIENTS

    INGREDIENTS

    Lanolin, Coconut Complex, Glycerin.

  • WHO IS IT FOR

    Anyone who loves to stand out. Wet look shine finish. Fights dry, stubborn hair.

"Each individual product is tweaked and obsessed over dozens of times. You will feel the difference."

  • SEA SALT SPRAY

    FULLER HAIR

    SEA SALT SPRAY

  • OIL WEIGHS HAIR DOWN

    OIL WEIGHS HAIR DOWN

    Oil and dirt are weighing your hair down.

  • SALT PARTICLES ATTACH

    SALT PARTICLES ATTACH

    Salt particles attach to the root of every hair.

  • HAIR STRANDS LIFT

    HAIR STRANDS LIFT

    Salt absorbs oil and dirt, causing the hairs to stand up.

  • GRIP AND VOLUME

    GRIP AND VOLUME

    Hairs bind together, creating a fuller look that lasts throughout the day.

"We built a test panel of 50+ friends to test and report about all product variants, we understand our community."

  • DETOX SHAMPOO

    DEEP CLEANSER

    DETOX SHAMPOO

  • DETOX PROCESS

    DETOX PROCESS

    Dirt makes the hair heavy and blocks recovery.

  • KEY ACTIVES

    KEY ACTIVES

    Octopirox®, SymCalmin and ProVitamin B5 attach.

  • DEEP CLEANSING

    DEEP CLEANSING

    Dirt is removed and optimal scalp health restored.

  • RINSED CLEAN

    RINSED CLEAN

    Hairs are relieved and rise up again.

You have questions, we have answers.

WHERE IS IT MADE?

All of our formulas are developed and manufactured in Milan, Italy. In collaboration with experienced Italian product designers who share our obsession with quality. We tested hundreds of formulations and variations to finally arrive at our first collection.

DOES IT WASH OUT EASILY?

Yes, we made sure all of our products are easily washed out with water alone. Even though we made a Detox Shampoo ourselves, we are no fans of daily shampooing. The most important factor for optimal hair growth is a clean scalp, filled with its natural oils. 

INGREDIENTS

We use premium ingredients that feed the hair instead of breaking it down.

DOES IT HOLD ALL DAY?

Yes, this was an important starting point when building our products. To find a perfect balance between lasting hold, but also making sure it does not glue your hair together like a helmet, like most cheap "gels" do. 

IS IT TESTED ON ANIMALS?

It's not the Middle Ages, Son.

SHIPPING AND RETURNS

All orders before 23:00 CET are shipped the same day. Domestic orders (the Netherlands) will be delivered the next day. Most European shipments take 3-5 days. For expected shipping times for your country, click here.

We accept returns within 30 days of receiving your order. Make sure to dive into our Return Policy for all details.

MIRROR MEDITATION