Every Hair Type, One Rule: Style Like You Mean It

There's no universal product for every head. What is universal: knowing what your hair type actually needs, and being ruthlessly consistent about it.

Short hair

Short hair needs control and definition without weighing it down.Devil May Care Matt Clayis the move — grip and texture without shine, ideal for a sharp but natural look. Work it through damp hair for the best result.

Long hair

With long hair, it's all about movement and controlling flyaways.Leather Lion Firm Pomadetames stray strands and delivers a styled finish that holds all day, without looking stiff.

Curly hair

Curls need moisture and definition, not product that flattens the curl.Bare Knuckle Texture Pasteworks with the curl instead of against it — enhancing natural structure and taming frizz without stiffening.

Wavy hair

Wavy hair benefits from texture with just enough hold to define the wave.Wild Excess Sea Salt Spraydelivers that just-back-from-the-beach look, any day of the year.

The rule that applies to everyone

Whatever your hair type: apply product to slightly damp hair, never use more than a coin-sized amount, and style with your fingers instead of a comb for a natural result. Chaos, under control — that's the craft.